What happened to Into the Gloss blog?

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What happened to Into the Gloss blog?

In 2020, anonymous Glossier retail employees came forward with allegations of racism and toxic work culture, launching the Instagram account Outta The Gloss to voice their grievances. “The concerns of POC were never taken seriously,” one employee told Outta The Gloss.

Is Into the Gloss a blog?

Founded by beauty expert Emily Weiss, Glossier is part of the same company as Into the Gloss, Weiss’s blog that inspired the line of products. After introducing products like a foundation, a balm and a moisturizer since launching in 2014, Weiss and her team of 38 employees set out to create the perfect cleanser.

Who Owns get the Gloss?

About us. GET THE GLOSS believes that you can have brains and beauty. Founded by Susannah Taylor and Sarah Vine, Get The Gloss brings you expert beauty and wellness.

Is Into the Gloss Glossier?

The line is called Glossier. While it’s informed by the former’s content, it operates independently as a direct-to-consumer sister brand to Into the Gloss, founder and CEO Emily Weiss says.

What went wrong in Glossier?

Why is Glossier declining?

Glossier moved away from its core consumer by lack of focus on scaling the brand. During the pandemic, there was a decline of color across the industry and a turn towards skincare and fragrance. Glossier did no pivot with their competition and lost focus.

How does Into the Gloss make money?

Into The Gloss founder and creative director Emily Weiss said that since site’s founding it has been bootstrapped and profitable, mainly from advertising partnerships (the site runs both sidebar ads and sponsored content).

Are Glossiers vegan?

Are Glossier Products Vegan? Glossier is a cruelty-free brand, but not all of its products are vegan. Its Super Glow and Super Bounce serums were vegan, but the formula was updated in March 2019. According to the brand, it now uses xanthan gum (a thickening agent and stabilizer) processed with an egg-derived enzyme.

How does into the gloss make money?

How did Glossier get popular?

Glossier was successful online because it had built its brand around its personal, authentic connection with its customers. It applied this same principle to its retail locations. Rather than opening stores with the sole intention of selling product, Glossier was also creating spaces for its community to hang out.

Why is Glossier so popular?

Who founded Glossier?

Emily Weiss
Nick AxelrodMichael Harper
Glossier/Founders

Why was Glossier discontinued?

The most reasonable explanation is the most obvious one: for a brand that promotes natural beauty, the Play line was markedly unnatural with the colors, glitters, and packaging. In addition to the issues with Glitter Gelée’s formulation, many consumers took issue with how the products were individually wrapped in foil.

Is Glossier still successful?

Thanks to a new $100 million funding round led by Sequoia Capital, Glossier is a unicorn and an all-around DTC success story. But despite its success, it’s still following a playbook that has yet to be proven and is in danger of running into potential pitfalls.

Is Glossier an ethical company?

Is Glossier Sustainable? Glossier cannot be considered sustainable yet because it doesn’t use certified organic ingredients and relies on nonbiodegradable and hard to recycle plastic packaging for the majority of its products.

How old is Emily Weiss?

37 years (March 22, 1985)Emily Weiss / Age

Does Glossier use child labor?

Responsible Sourcing: Not conduct or commission animal testing of any of our products, including, without limitation, ingredients or formulations of such products, and not purchase from providers that do not comply with the same standard. Underage Labor: : Not employ child labor.

Is Glossier a Korean brand?

Glossier has made a name for themselves through innovative, “never before-seen” formulations, but unfortunately, many of their best-selling products have already been created – just by a South Korean beauty brand.

Who is Glossier’s target audience?

Glossier primarily aims to target females between the ages of 16-25 who have a lower budget but also appreciate high-quality products that support progressive ideals such as sustainability, social justice, and body positivity.

Is Glossier still in business?

Glossier has had a difficult couple of years as the pandemic rattled the industry and disrupted the makeup category. In August 2020, the beauty brand laid off all of its retail employees and shuttered its stores, getting back into physical retail a year later.